The urban landscape in America offers few, if any true economic opportunities presently to counteract the scourge of youth crime, particularly those that involve drug sales, Black-on-Black homicide and more violent person crimes of robbery and home invasions. Most businesses in these urban neighborhoods are either small sole proprietorship’s or family partnerships, therefore they cannot afford to hire additional staff in many cases. Our programs provides students with alternatives and the freedom to work when they please and earn not just minimum wage, but a wage directly related to the amount of work they are willing to put in.
Activities provide a year-round opportunity to learn and master the skills of on/offline marketing, interactive web design, video production/promotion, public relations and salesmanship; as well as a chance to earn a little money through the sales of various products and services in-demand.